|
Tips For Your
Successful Showcase and Effective Business With Chinese Buyers
In order to talk business effectively
with Chinese buyers, you need to pay special attention to the language
difference. Not all Chinese people, including businessmen, communicate
effectively in English. Also, the majority of the Chinese visitors
find it more inviting to walk into booths with a Chinese-speaking
staff and Chinese promotional materials.
Please keep the Chinese mentality
in mind while preparing for shows in China.
 |
Why
Stand Assistant and/or Interpreter? |
| |
| To communicate effectively with
Chinese buyers and enhance your business |
| Many Chinese people can speak common English,
however fewer understand business. Having unabridged and
accurate, two-way communication, also the knowledge of
the discussion among the staff of visitor when negotiating,
will be a very important for exhibitors to obtain a perfect
customer, or a partner. |
| |
| To encourge Chinese visitors coming
to you is very important for your showcase |
The majority of the Chinese visitors
find it more inviting to walk into booths with a Chinese-speaking
stand assistant and/or an interpreter. In addition to
saving your time and energy to man the booths and receive
new visitors etc., Chinese staff are always making booths
more hospitable.
Reception attended by Chinese-speaking
staff is strongly recommended.
Please click to see what stand
assistant and interpreter
can do for you, or directly download application Form
1 for order.
|
|
|
Why Translate? |
|
|
| Many Chinese visitors will feel shy
to ask you for English materials since they wonder if
they are able to understand the coming questions asked
by exhibitors, although some of them can speak simple
English.. They prefer to get some promotional materials
themselves and proceed to talk with you if neccessary,
but mostly, they may walk away after hesitating for
a while when they can't figure out your products just
by product appearance and their sciolism English, even
if they would like to research whether your products
are what they are looking for.
To facilitate a better understanding, further attract
and encourge a Chinese visitor to walk into booths and
become one of your customers finally.
The professional conversion of exhibitors'
promotional materials into Chinese by top-notch tanslators
become very important.
|
| Product Catalogues and Leaflets
In Chinese |
| Prepare the product catalogues and leaflets
which explain your company & your products to facilitate
a better understanding. These catalogues and leaflets
should be translated into Chinese! |
| Panel In Chinese |
| It is recommended that you install the
panels explaining your products and your company features
to facilitate a better understanding to Chinese buyers. |
| Highlight Your New Collection In
Chinese |
Most Chinese visitors attend the exhibition
seeking newest products even if some of them think that
the products that foreign exhibitors showcase are not
the latest collection. To attract buyers attention,
please place a sign that indicates your latest products.
If you are promoting high-tech products, it is very
important to let Chinese buyers know that you can help
them reduce the cost by eliminating some unneccessary
options for Chinese users.
Please click to see how to order translation
service, or directly download application Form
2 for order. |
Follow
these helpful tips, you will soon be on the path toward effective
and successful business communication.
We
wish you all the best in your exhibition preparation!
|
|
